Mustang Unleashed Enthusiast Program

Campbell Marketing & Communications brings the Mustang brand to life through Mustang Unleashed, connecting Ford with enthusiasts in exciting and meaningful ways:

• Our team designed and developed a digital portal for Mustang enthusiasts, featuring news, shopping, event calendars, online resources, social influencers, and unique ways for fans to connect and amplify their love of Mustang.
• We expanded Mustang’s reach through a national marketing tour and identified events to engage both loyal fans and new audiences.
• Through a partnership with the Ford Performance Racing School, we’ve developed online resources to allow new Mustang owners to participate in a unique driving program.
• Through strategic influencer partnerships, we amplify Mustang’s presence across automotive, music, fashion, and lifestyle spaces.